{"id":406,"date":"2022-07-05T14:45:50","date_gmt":"2022-07-05T14:45:50","guid":{"rendered":"https:\/\/tobiasbirn.com\/services\/"},"modified":"2022-09-05T08:15:27","modified_gmt":"2022-09-05T08:15:27","slug":"services","status":"publish","type":"page","link":"https:\/\/tobiasbirn.com\/en\/services\/","title":{"rendered":"Services"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Hero&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-df5bb57f-22af-42ca-92d3-b7534771a432&#8243; custom_padding=&#8221;0px|0px|0px|0px&#8221; animation_style=&#8221;zoom&#8221; animation_intensity_zoom=&#8221;4%&#8221; global_colors_info=&#8221;{%22gcid-df5bb57f-22af-42ca-92d3-b7534771a432%22:%91%22background_color%22%93}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; background_enable_image=&#8221;off&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;100%&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;100%&#8221; max_width_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;60px||0px|||&#8221; animation_direction=&#8221;top&#8221; make_fullwidth=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; custom_padding=&#8221;4%|8%|10%|8%|false|false&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; header_font=&#8221;|700|||||||&#8221; header_text_color=&#8221;gcid-23ded73a-30ef-4918-9be6-6f54ccef2f10&#8243; header_font_size=&#8221;36px&#8221; header_line_height=&#8221;1.3em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;||23px|||&#8221; header_font_size_last_edited=&#8221;off|desktop&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-23ded73a-30ef-4918-9be6-6f54ccef2f10%22:%91%22header_text_color%22%93}&#8221;]<\/p>\n<h1><b>Services<\/b><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;gcid-df5bb57f-22af-42ca-92d3-b7534771a432&#8243; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;||50px|&#8221; animation_direction=&#8221;top&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-df5bb57f-22af-42ca-92d3-b7534771a432%22:%91%22text_text_color%22%93}&#8221;]<\/p>\n<p><b>Thanks to many years of professional experience in different industries, I can support you in sales, pricing and digitalisation requests with profound knowledge.<\/b><\/p>\n<p>In contrast to ordinary consultancies, I also offer the implementation of projects as project manager or interim manager. \u200b<\/p>\n<p>When taking on a management position, I have a modern integrative and motivating management style. Depending on the employee and the area of responsibility, I give room for initiative or support the employee accordingly in order to achieve best possible results.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/tobiasbirn.com\/wp-content\/uploads\/2022\/08\/Dienstleistungen-scaled.jpg&#8221; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element__hover_enabled=&#8221;off|desktop&#8221; custom_css_main_element_phone=&#8221;height: 500px;&#8221; custom_css_main_element_tablet=&#8221;height: 500px;&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Sektion&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;gcid-23ded73a-30ef-4918-9be6-6f54ccef2f10&#8243; global_colors_info=&#8221;{%22gcid-23ded73a-30ef-4918-9be6-6f54ccef2f10%22:%91%22background_color%22%93}&#8221;][et_pb_row admin_label=&#8221;Sales&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; min_height=&#8221;62px&#8221; custom_padding=&#8221;50px||0px|||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;||||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_letter_spacing=&#8221;1px&#8221; text_line_height=&#8221;1.8em&#8221; header_font=&#8221;||||||||&#8221; header_text_color=&#8221;#FFFFFF&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||25px|||&#8221; animation_direction=&#8221;top&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><b>I offer implementation-based consulting and  interim management for mid-sized enterprises<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;330.7px&#8221; custom_padding=&#8221;||80px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Sales&#8221; image_icon_width=&#8221;60px&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; header_text_color=&#8221;#353740&#8243; header_font_size=&#8221;24px&#8221; header_line_height=&#8221;1.4em&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#747d88&#8243; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#FFFFFF&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;30px|30px|66px|30px|false|false&#8221; custom_css_main_element=&#8221;aspect-ratio: 1 \/ 1;&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#dddddd&#8221; border_style_all=&#8221;solid&#8221; use_border_color=&#8221;on&#8221; border_color=&#8221;#dddddd&#8221; icon_font_size=&#8221;60px&#8221; global_colors_info=&#8221;{%22gcid-0711635d-f8ed-434b-b57d-b1e18a28e8bc%22:%91%22icon_color%22%93}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;aspect-ratio: 2 \/ 1;&#8221; custom_css_main_element_phone=&#8221;aspect-ratio: 1 \/ 1;&#8221;]<\/p>\n<hr>\n<p><span><\/span><br \/>\n<span style=\"font-weight: 400;\">From analysing your status quo up to KPI-based sales controlling<\/span>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text ul_type=&#8221;square&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; ul_line_height=&#8221;2.2em&#8221; custom_padding=&#8221;||30px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Analysis of status quo and sales planning<\/li>\n<li>Development of a sales strategy<\/li>\n<li>Setup &amp; restructuring of the sales organisation<\/li>\n<li>Optimising of sales processes<\/li>\n<li>Creation of commission systems<\/li>\n<li>Development of measures for sales promotion<\/li>\n<li>Development of sales controlling<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;70px&#8221; custom_margin=&#8221;-62px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_toggle title=&#8221;Completed projects in Sales&#8221; open_toggle_text_color=&#8221;#FFFFFF&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_text_color=&#8221;#FFFFFF&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; toggle_icon=&#8221;&#x50;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;24px&#8221; open_icon_color=&#8221;#FFFFFF&#8221; open_toggle_icon=&#8221;&#x4f;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;24px&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#FFFFFF&#8221; title_font=&#8221;|700|||||||&#8221; title_font_size=&#8221;18px&#8221; title_line_height=&#8221;1.3em&#8221; closed_title_font=&#8221;|700|||||||&#8221; closed_title_text_align=&#8221;left&#8221; closed_title_font_size=&#8221;18px&#8221; body_text_color=&#8221;#FFFFFF&#8221; body_ul_type=&#8221;square&#8221; body_ul_font_size=&#8221;18px&#8221; body_ul_line_height=&#8221;2.2em&#8221; body_ol_font_size=&#8221;16px&#8221; custom_margin=&#8221;-20px||50px||false|false&#8221; custom_padding=&#8221;10px|||0px|false|false&#8221; border_width_all=&#8221;0px&#8221; border_style_all=&#8221;none&#8221; border_width_top=&#8221;1px&#8221; border_style_top=&#8221;solid&#8221; border_style_bottom=&#8221;none&#8221; global_colors_info=&#8221;{}&#8221; body_text_color__hover_enabled=&#8221;off|desktop&#8221;]<\/p>\n<p><b>Analysis of status quo and sales planning<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Market analysis and conception of a new product line for a sports manufacturer<\/li>\n<li>Accomplishment of a customer segmentation to specifically address customers for a construction machine rental company<\/li>\n<li>Creation of a sales planning tool for estimating worldwide sales for the next 5 years for an automotive brand<\/li>\n<\/ul>\n<p><b>Development of a sales strategy<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Setup of a sales strategy and derivation of measures for a construction machine rental company<\/li>\n<li>Development of an e-commerce strategy for a sporting goods manufacturer\n<\/li>\n<\/ul>\n<p><b>Setup and restructuring of the sales organisation<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Creation of a sales organization for the DACH region based on customer segments and subsequent acquisition of first customers for a Norwegian software company (SaaS)<\/li>\n<li>Development of sales material (presentation &amp; demo version) for a customized sales approach for a Norwegian software company (SaaS)<\/li>\n<\/ul>\n<p><b>Optimising of sales processes<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Integration of a fully automatic, 24\/7 rental station for construction equipment for a construction machine rental company<\/li>\n<li>Accompanying the introduction of Salesforce for an e-procurement company<\/li>\n<\/ul>\n<p><b>Creation of commission systems<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Development of a commission system for sales personnel for a construction machine rental company<\/li>\n<\/ul>\n<p><b>Development of measures for sales promotion<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Compilation of equipment packages including an estimate of the financial impact to increase revenue for an automotive brand<\/li>\n<li>Agile development of an app serving the sales force to interactively sell customer-specific products and services for a construction machine rental company<\/li>\n<\/ul>\n<p><b>Development of sales controlling<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Agile development of an ERP-based iOS app to manage branches based on KPIs for a construction machine rental company<\/li>\n<\/ul>\n<p><b><\/b>[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;370.7px&#8221; custom_margin=&#8221;-3px|auto||auto||&#8221; custom_padding=&#8221;||34px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;aspect-ratio: 1 \/ 1;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;aspect-ratio: 2 \/ 1;&#8221; custom_css_main_element_phone=&#8221;aspect-ratio: 1 \/ 1;&#8221;][et_pb_blurb title=&#8221;Pricing&#8221; image_icon_width=&#8221;60px&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; header_font=&#8221;|700|||||||&#8221; header_text_color=&#8221;#353740&#8243; header_font_size=&#8221;24px&#8221; header_line_height=&#8221;1.4em&#8221; body_font=&#8221;||||||||&#8221; body_text_color=&#8221;#747d88&#8243; body_line_height=&#8221;1.8em&#8221; background_color=&#8221;#FFFFFF&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;30px|30px|66px|30px|false|false&#8221; custom_css_main_element=&#8221;aspect-ratio: 1 \/ 1;&#8221; border_width_all=&#8221;0px&#8221; border_color_all=&#8221;#dddddd&#8221; border_style_all=&#8221;solid&#8221; use_border_color=&#8221;on&#8221; border_color=&#8221;#dddddd&#8221; icon_font_size=&#8221;60px&#8221; global_colors_info=&#8221;{%22gcid-0711635d-f8ed-434b-b57d-b1e18a28e8bc%22:%91%22icon_color%22%93}&#8221; custom_css_main_element_last_edited=&#8221;on|phone&#8221; custom_css_main_element_tablet=&#8221;aspect-ratio: 2 \/ 1;&#8221; custom_css_main_element_phone=&#8221;aspect-ratio: 1 \/ 1;&#8221;]<\/p>\n<hr>\n<p><span><\/span><br \/>\n<span style=\"font-weight: 400;\">From creating a simple pricing tool up to algorithm-based pricing<br \/>\n<\/span>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text ul_type=&#8221;square&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; ul_line_height=&#8221;2em&#8221; min_height=&#8221;292px&#8221; custom_margin=&#8221;||30px|||&#8221; custom_padding=&#8221;||4px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li> Analysis of status quo with a calculation model<\/li>\n<li>Identification of profit levers <\/li>\n<li>Definition of a pricing strategy<\/li>\n<li>Set up of an appropriate price structure\n<\/li>\n<li>Derivation of appropriate measures to maximize either revenue or profit<\/li>\n<li>Integration of solutions into your daily business<\/li>\n<li>Price controlling<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;2px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_toggle title=&#8221;Completed projects in Pricing&#8221; open_toggle_text_color=&#8221;#FFFFFF&#8221; open_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; closed_toggle_text_color=&#8221;#FFFFFF&#8221; closed_toggle_background_color=&#8221;RGBA(255,255,255,0)&#8221; toggle_icon=&#8221;&#x50;||divi||400&#8243; use_icon_font_size=&#8221;on&#8221; icon_font_size=&#8221;24px&#8221; open_icon_color=&#8221;#FFFFFF&#8221; open_toggle_icon=&#8221;&#x4f;||divi||400&#8243; open_use_icon_font_size=&#8221;on&#8221; open_icon_font_size=&#8221;24px&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; title_text_color=&#8221;#FFFFFF&#8221; title_font=&#8221;|700|||||||&#8221; title_font_size=&#8221;18px&#8221; title_line_height=&#8221;1.3em&#8221; closed_title_font=&#8221;|700|||||||&#8221; closed_title_text_align=&#8221;left&#8221; closed_title_font_size=&#8221;18px&#8221; body_text_color=&#8221;#FFFFFF&#8221; body_ul_type=&#8221;square&#8221; body_ul_font_size=&#8221;18px&#8221; body_ul_line_height=&#8221;2.2em&#8221; body_ol_font_size=&#8221;16px&#8221; custom_margin=&#8221;-20px||50px||false|false&#8221; custom_padding=&#8221;10px|||0px|false|false&#8221; border_width_all=&#8221;0px&#8221; border_style_all=&#8221;none&#8221; border_width_top=&#8221;1px&#8221; border_style_top=&#8221;solid&#8221; border_style_bottom=&#8221;none&#8221; global_colors_info=&#8221;{}&#8221; body_text_color__hover_enabled=&#8221;off|desktop&#8221;]<\/p>\n<p><b>Analysis of status quo with a calculation model<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Creation of price indexes to analyze the price development of various products for a construction machine rental company\n<\/li>\n<li>Creation of an outline agreement index to estimate the price quality of an outline agreement for a construction machine rental company\n<\/li>\n<li>Accomplishment of price comparisons for a car manufacturer\n<\/li>\n<li>Conceptual design and implementation of a mystery shopping model for a competition-based price positioning of a trading group\n<\/li>\n<\/ul>\n<p><b>Definition of a price strategy<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Development of a competitive pricing strategy for an online food startup with more than 8,000 products and selection of a pricing tool to implement the strategy\n<\/li>\n<li>Development and implementation of a worldwide price strategy for \u00a0optional equipment for an automotive brand\n<\/li>\n<li>Conception and implementation of a price strategy for OEM spare parts to avoid grey markets for the countries Australia and New Zealand\n<\/li>\n<\/ul>\n<p><b>Set up of an appropriate price structure<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Conception of a price algorithm to calculate daily prices for a construction machine rental company\n<\/li>\n<li>Creation of a pricing model with an integrated incentive scheme for an e-procurement platform\n<\/li>\n<\/ul>\n<p><b>Derivation of appropriate measures to maximize either revenue or profit<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Development of a toolkit for an immediate reaction to sudden and significant purchase price changes for a trading group\n<\/li>\n<\/ul>\n<p><b>Price controlling<\/b><\/p>\n<ul style=\"font-weight: 400;\" aria-level=\"1\">\n<li>Agile development of an ERP-based iOS app to manage branches based on (pricing-) KPIs for a construction machine rental company<\/li>\n<li>Development of a Pricing KPI dashboard to monitor and steer the pricing activities of the subsidiaries of a trading group\n<\/li>\n<\/ul>\n<p><b><\/b>[\/et_pb_toggle][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; 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